Leading Event Activations Company- Promo Social
Experiential Marketing Process
From ideation to execution, Our event activations company can seamlessly guide you through the experiential marketing process. Whether you are looking to execute a small one-off event activation, or to large scale pop-up experiences. Our goal, is to help your brand stay connected with your coveted audience by delivering captivating media campaigns and unforgettable experiences. Naturally, all while providing key analytics from each interaction, to limit financial risk and maximize ROI. What is Experiential (Engaging) Marketing?
Generate Growth and Positive Change
Event Staffing and Promotional Talent
We provide thousands of the most professional and experienced W-2 event staff and promotional talent. Our national network of talent are not independent contractors, so you are protected from liability and risk, as we are fully compliant with all state rules and regulations nationwide.BEST IN CLASS TALENT WE PROVIDE:
- Market Managers
- Brand Ambassadors
- Promo Models
- Bilingual Models
- Liquor Promo Models
- Atmosphere Models
- Greeters
- Product Specialists
- Hosts & Hostesses
- Bartenders
- Cocktail Waitresses
- Street Teams & Samplers
- Costume Characters
- Photo Ambassadors
Event Fabrication and Production
We provide full event production, fabrication and execution of your ephemeral pop-up experiences that give brands a one-of-kind taste of your product or service. Its impact extends far beyond the life of the activation. Let us help you make that emotional and memorable connection with your consumer through a Pop-Up experience!
- Promo Social will handle all aspects of your pop-up experience from ideation to execution
- We handle all shipping responsibilities, set-up and build-out, event staffing, technology integration
- All pop-up experiences are mobile and can be transported to any large scale festival or event.
- Turn-key recapping and reporting will be provided regularly once campaign is activated
On and Off-Premise Activations
Promo Social partners with the leading beverage, beer, wine and spirits distributors and brands nationwide to handle all of their on and off-premise activation responsibilities. We can manage all aspects of your campaign, from strategy to execution or we can help fill the voids with the following services:
- Campaign strategy and execution
- Event scheduling and contacting retailers
- Event staffing, recruiting, hiring, training
- Kit storage and distribution
- Digital recapping & reporting
- Adhere to all state compliance rules and guidelines
Photo ActivationsBreak free from the limits of traditional stationary photo booths. We will turn every on-site engagement with your audience into a social photo sharing experience using our mobile app-based technology that can be downloaded and activated on any IOS or Android device.Virtual Experiences
Promo Social can produce a variety of virtual events and experiences that integrate your products through sampling demos, branding and digital media integration and live streamed to your preferred audience. Our virtual event platforms offer solutions that transform live, in person events into engaging virtual experiences where attendees can interact 1-on-1 or in a group setting, as themselves or as an avatar in a fun and engaging virtual world. Virtual events and experiences we offer include:
- Concerts & VIP Events
- Conferences & Tradeshows
- Culinary Dinner Series
- Executive Meetings
- Happy Hours
- Mixology Series
- Product Training & Education Sessions
- Private Campus
- Wine Tastings
VR & AR Experiences
Virtual Reality provides your consumers with a truly immersive brand experience. We can custom create interactive Virtual Reality gaming experiences that integrate your branding and imagery, giving your consumers the opportunity to become one with your brand.
- VR & AR game development and experiences
- We provide all of the equipment and training
- VR experiences can be stationed at special events or in high-traffic venues to engage with your target consumers.
- Brand ambassadors will invite consumers to participate in the excitement of the custom VR experience.
- Contactless events and promotional opportunities available using AR scan technology.
Digital Billboard Trucks
We deliver digital, mobile billboards and custom advertising vehicles that combine state-of-the-art technology with static or video branding.
- Marketers can place digital and static creative and messaging.
- Our mobile vehicles can play full-motion HD video and custom interactive games while parked or while driving.
- Promo Social will confirm all specific coverage areas, set locations and event activations per market.
- Custom routes are tailored to your brand, targeting your audience in designated markets of interest.
- Turn-key recapping and reporting will be provided regularly once the campaign is activated.
- The vehicle is 100% exclusive to participating brands over the course of the campaign.
Pedicab Promotions
We can hit the streets with branded pedicabs and cooler bikes equipped with refrigerated compartments and coolers for wet and frozen sampling. Our drivers are fully licensed and experienced brand ambassadors are ready to engage with consumers at parades, festivals and high traffic events in major cities nationwide.
- Promo Social will confirm all specific coverage areas, set locations and event activations per market.
- Custom routes are tailored to your brand, targeting your audience in designated markets of interest.
- Turn-key recapping and reporting will be provided regularly once campaign is activated
- The vehicle is 100% exclusive to participating brand over the course of the campaign
Targeted Sampling Programs
Promo Social can effectively deliver a national network of targeted sampling experiences and touchpoints that can help brands drive awareness, trial and sales of their products and services with their customers in fun and safe environments. Many of our sampling programs are contactless and follow all social distancing protocols and guidelines.Here is our network of vetted and confirmed national sampling opportunities that allow for brands to safely sample and engage on a local level and nationally, at scale.
- Drive-In Movies & Concerts
- Drive-Thru Experiences
- Festivals
- Health & Fitness Events
- Marathons, 5K’s and Mud Runs
- Movie Screenings
- Outdoor Mall and Retail Street Teams
- Pop-Up Dine & Drive Experiences
- Retail Sampling
- Student Housing / Campus Sampling
- Tailgate and Sporting Events
- Virtual Event Gifting & Sampling
Sponsorship Solutions
Promo Social has partnerships with the leading media companies and can connect your brand with seamless live and virtual events, festivals and experiences that help you better engage your target consumers at the point of influence – Focusing on sponsorship and media integration partners like the LA Times we can give brands access to an extensive portfolio of sports, entertainment, culinary/food and lifestyle events and experiences, both on a local level and nationwide.Influencer Marketing
We are proud to offer the world’s best influencer marketing solutions with incredible engagement and ROI. Word-of-mouth from local and passionate micro-influencers with an extensive network of followers and exposure is by far the most effective form of promotion for any business. With Influencer Marketing you can create strong, compelling branding and sales campaigns that are very economical with high rates of engagement.Our database gives you access to:
- 12 million influencers in our network
- 30 categories
- 20 targeting options
- Micro-Influencer categories we have available are food, culinary, mixology, fashion, beauty, style, home/decor, parenting and more……
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